If you want to rank your site on the first page then you need to optimize your website or blog for various search engines. According to Google CEO, there are more than 200 signals that Google use to rank a website or blog for particular search.

Hence, if you want to rank on the first page of the google search then you need to focus on all these 200 factors. But, practically speaking, for a beginner, it is not possible to focus on all these factors and even there is no magic to rank first on all these 200 factors.

But this does not mean you cannot improve your site ranking. Out of these 200 factors, there are a few factors which will not happen automatically over time and you need to focus on these factors. Below in this article, we will share those factors which are very important to optimize your website in SERP.

6 Tips To Optimize Your Blog Posts in SERP

Keyword In The Blog Heading

This is the first and the most important factor affecting your site ranking. If you want to rank on the first page of the search result then ensure you do not forget to include the keyword in your blog title. Try to include your keywords within 65 characters of the title. This is because a search engine like Google does not consider anything after 65 Character in the title.

Use Keyword In The First Paragraph

The another significant factor affecting your site is your first paragraph. In order to optimize your blog post, it is very important to include your keyword in the first paragraph of the blog post. Your first paragraph acts as a Meta description for the various search engines including Google. Hence, it is very important to include your keywords in the first paragraph of the blog post.

Use Keywords in Image Alt tag

Search Engines are not capable enough to read your images. All it can do is read the Alt tag and try to understand the image. Hence, based on alt tag it decides what kind of image is this? Therefore it is very important to write a proper description for the attached images.

Further, please ensure you do not forget to include the particular keywords in the image description. Your keyword will act as a boost to promoting your images and drive traffic to your site or blog.

Internal Linking Power

Do not ignore the power of internal linking while writing any blog posts online. Internal linking is a very significant factor for optimizing your blog posts for SERP. If done properly then it will definitely improve your ranking in various search engines.

Use Meta Descriptions

Do not forget to write a unique Meta description for your site or blog if you want to optimize it for SERP. Further, ensure your Meta description is not greater than 156 words and include your focus keyword in it. Please remember, along Meta description does not mean a good description.

Social Media Sharing

Now, in this Social Media era, creating only good content is not good. In order to optimize your blog post in SERP then you also need to share your content on various social media networks. It is one of an important ranking factor for many search engines.

Social Media sharing is calculated while ranking sites on search engine result. Hence, it is very important to share your content on various social media networks like Twitter, Facebook etc.

Over to You

If you want to rank your site higher on the search engine then focus on all the factors discussed above. These factors will not automatically optimize. If proper care is not taken at the initial period then it will create a problem in the long term. Hence, it is very important to consider these factors in the initial period of the blog itself.

Next, if you face any problem in understanding or implementing the above factors then please let us know. We will be more happy to help you with implementing the above tips on your site or blog.

At last, if you think, we have missed out any tips above then please feel free to share those tips with others.