What is irrationality in sociology?

“Most specifically, irrationality means that rational systems are unreasonable systems. By that I mean that they deny the basic humanity, the human reason, of the people who work within or are served by them.” (Ritzer 1994:154)

What is irrationality of rationality sociology?

Most specifically, irrationality means that rational systems are unreasonable systems– they serve to deny the basic humanity, the human reason, of the people who work within them or are served by them. In other words, rational systems are dehumanizing systems.

What are the 4 principles of McDonaldization?

According to Ritzer, McDonaldization is comprised of four main components: efficiency, calculability, predictability, and control.

What is meant by irrationality?

: not rational: such as. a(1) : lacking usual or normal mental clarity or coherence. (2) : not endowed with reason or understanding. b : not governed by or according to reason irrational fears.

What is substantive irrationality?

substantive irrationality. least rational, based on religious, political, or emotional reactions. formal irrationality. rules based on faith, fate, superstition, not necessarily based on logic. substantive rationality.

What is irrational bureaucracy?

“The bureaucracy,” writes Ritzer, “is a dehumanizing place in which to work and by which to be serviced. The main reason we think of McDonaldization as irrational, and ultimately unreasonable, is that it tends to become a dehumanizing system that may become antihuman or even destructive to human beings”.

What is rationality in sociology?

In contrast, rationality consists of a set of social actions governed by reason or reasoning, calculation, plus rational pursuit of one’s interests. Rationality forms a large part of rational-legal authority and there are several characteristics that Weber considers as aspects of rationality (Ritzer, pp. 124-125).

Is McDonaldization rational or irrational?

The main reason we think of McDonaldization as irrational, and ultimately unreasonable, is that it tends to become a dehumanizing system that may become antihuman or even destructive to human beings”.

Is Amazon an example of McDonaldization?

While Amazon is the most important and powerful example of largely digital McDonaldization, it is important to remember that there are many other protagonists including Etsy, Uber, and Airbnb that are gradually redefining, in some respects at least, what it means to be a consumer.

What does irrational and rational mean?

Rational numbers are the numbers that can be expressed in the form of a ratio (P/Q & Q≠0) and irrational numbers cannot be expressed as a fraction. But both the numbers are real numbers and can be represented in a number line.

What is an example of irrational behavior?

For example, some people face decision paralysis at the restaurant. They are okay with both the steak and the fish. However, they are not okay with deciding whether to get one or the other. Perhaps, they feel that their friends would judge them for the choice.